25 Days with Mary Marian Devotional for Young Catholic Professionals

Written By Christine Lacayo

Young Catholic Professionals (YCP) approached us to create a Marian devotional to kick off 2024, boost Belong Member signups, and nurture their audience with an increase in Marian devotion. We created 25 emails and social posts contemplating the various titles, apparitions, and names given to our Mother Mary. Each day, email subscribers received an email with a certain Marian devotion or apparition, it’s history, and why it matters today. The email devotional ran from January 1-25, 2024

The Key Takeaways from the devotional were:

  • The Marian Devotional hit over 1800 email inboxes with the majority being new to YCP

  • 5 Belong Member signups

  • Over 20 YCP conference ticket sales

  • Young Catholics are eager for more of this type of inspiring and enriching content to guide them on their professional journey

We created this email campaign into an evergreen resource now available in the Young Catholic Professionals portal. To download the devotional, head to your YCP portal or join the email campaign here.

Christine Lacayo
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